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IAB Annual Leadership Meeting 2/27-3/1 La Quinta Part 2
"Maybe we can pull at a thread (in the debate about premium comm vs the dsp/agency model) & unravel a couple of sweaters."~ John Battelle, Federated Media "Just 10 years ago we had three ring...
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IAB Annual Leadership Meeting 2/27-3/1 La Quinta Part 3
"Cluetrain manifesto was written at a time when marketers were calling people eyeballs."~ Doc Searls, Harvard "The ecosystem of the cookie has evolved into something of a hairball."~ John Battelle,...
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IAB Annual Leadership Meeting 2/27-3/1 La Quinta Part 4
"The measure of an entrepreneur is to be comfortable being misunderstood for a long period of time." ~ Jason Kilar, Hulu "For us, innovation is the relentless pursuit of better ways to do things."~...
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IAB MIXX Conference & Expo, 10/2-4/11, New York, Part 1
"In a liquid & linked world, we are going to develop ideas that are not :30 TV spot centric."~ Jonathan Mildenhall, CocaCola "Data whisperers' are our new messiahs." ~ Jonathan Mildenhall, CocaCola...
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IAB MIXX Conference & Expo, 10/2-4/11, New York, Part 2
Quotes from Tim O'Reilly, O'Reilly Media in conversation with Charlie Rose: "I never dreamed 30 years later I'd be talking about (consciousness) not as mystical vision, but as a practical reality."...
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IAB MIXX 10/4/11, New York, Jeff Weiner CEO LinkedIn Keynote Conversation
Quotes from Jeff Weiner, LinkedIn "We are focused on the 'other unemployment crisis'—3.2 million jobs available in this country." "It’s the loose (3rd degree) connections, where the real value is."...
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IAB MIXX Conference & Expo, 10/2-4/11, New York, Part 3
Good metaphor: "Social media is more like soccer – it's fluid, no stops & starts, have to be creative and respond to any situation."—Booz&Co finding "The brand manager now needs to be a Navy...
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IAB Annual Leadership Meeting 2012 Highlights and Favorite Quotes
Feb 26-29, 2012 Miami "Time and Space are dissolving as Presence and Profile emerge."~ Geoffrey Moore, Author "Pinterest is the Jeremy Lin of the Internet."~ Peter Naylor, NBCUniversal "Americans spend...
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IAB Annual Leadership Meeting 2012 Favorite Conference Quotes, part 2
Feb 26-29, 2012 Miami "If discrepancies were a company it would be a multi-bilion dollar business."~ Bill Wise, MediaBank "Those who believe that Content is King forget that distribution is King...
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IAB Innovation Days Highlights and Favorite Quotes
May 16-17, 2012 New York “It has never been a more interesting time to be a marketer.” ~ Troy Young, Say Media "Now that we have wired up humanity, it has never been more important to have something...
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